EWI creates live brand experiences that turn prospects and customers into brand advocates
We support all phases of the experiential marketing journey — from creative concepts to installed executions — backed by state-of-the-art production facilities, logistics and a global network of client support.
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Insights
Recent thought leadership, Ideas and commentary on experiential marketing, events, retail and the world around us
EWI is (officially) a “Best Place to Work”
Last week, The Business Intelligence Group announced the winners of its 2023 Best Places to Work award program. This award honors organizations that are “doing all they can to improve performance by challenging their employees in fun and engaging work environments.” And (as you’ve no doubt guessed if you’ve read this far) EWI was deeply honored to learn we were […]
Factors to consider when designing your brand’s tradeshow presence
by Leslee Faulkner, Director of New Business Development
On the tradeshow floor, standing out in a sea of exhibits can be a challenge. Human attention spans are shorter than ever, and one or two massive companies always seem to get the best spots on the floor and pull out all of the stops when creating experiences for showgoers. (We know because we get to design and build these
Panel Recap: Exhibit-Design Eye Candy
Last week, Exhibitor Group invited EWI Executive Creative Director Chris Petit to participate in a panel discussion about exhibit and experiential design.
For those who haven’t met or worked with Chris, he led the design of Kia’s new, award-winning auto show experience. Back in 2021, Kia launched a new, reimagined global brand identity. To reinforce the brand’s move upstream in the auto market, Kia needed a new auto […]